Cambridge International AS Level · Travel and Tourism (9395)

The changing structure of the travel and tourism industry: Practice Questions

5 multiple-choice questions marked as you go, and 4 written questions with worked solutions. All on The changing structure of the travel and tourism industry.

9 questions22 marksFree, no account
Question 1
1 mark

Which component of the travel and tourism industry is primarily responsible for providing additional support services such as travel insurance, airport lounges, and currency exchange?

Question 2
1 mark

Consider the following scenario: Two competing budget airlines decide to merge into one single entity to dominate a specific flight route. Which type of industry change does this represent, and what is a likely primary motivation?

Question 3
1 mark

Which of the following describes a situation where a major airline acquires a car rental company to provide a more seamless travel experience for its passengers?

Question 4
1 mark

When a large airline purchases a chain of hotels to provide accommodation for its flight crews and passengers, what form of integration has taken place within the industry structure?

Question 5
1 mark

In the context of the travel and tourism industry, what is the term used to describe an organization that combines several travel components to create a package holiday?

Question 6
2 marks

Define the term ancillary services and provide one example of such a service within the travel and tourism industry.

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Question 7
3 marks

Explain how dynamic packaging has contributed to the growth of independent travel in recent years.

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Question 8
5 marks

Explain the structural impact on the travel industry when a Global Distribution System (GDS) facilitates real-time online travel booking for independent travelers.

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Question 9
7 marks

The structure of the travel and tourism industry is frequently altered by integration.
(a) Explain the difference between vertical integration and horizontal integration.
(b) Using the concept of a supply chain, analyze how vertical integration can lead to a more efficient workforce and increased turnover for a large tour operator that acquires its own travel agency and airline.

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