Business (9609)

5 个单元 · 34 个章节

免费 Business (9609) 学习笔记，适合 Cambridge International AS Level 学生。每个章节都覆盖一个重点主题，并附例题与可延伸到 thinka app 的练习提示。

Business and its environment (AS & A Level)

Enterprise
Business structure
Size of business
Business objectives
Stakeholders in a business
External influences on business activity
Business strategy

Human resource management (AS & A Level)

Human resource management
Motivation
Management
Organisational structure
Business communication
Leadership
Human resource management strategy

Marketing (AS & A Level)

The nature of marketing
Market research
The marketing mix
Marketing analysis
Marketing strategy

Operations management (AS & A Level)

The nature of operations
Inventory management
Capacity utilisation and outsourcing
Location and scale
Quality management
Operations strategy

Finance and accounting (AS & A Level)

Business finance
Sources of finance
Forecasting and managing cash flows
Costs
Budgets
Financial statements
Analysis of published accounts
Investment appraisal
Finance and accounting strategy

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