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Business (9BS0)
40 หมวด · 82 บท
สรุปวิชาBusiness (9BS0)สำหรับนักเรียนPearson Edexcel A Levelแบบฟรี แต่ละบทด้านล่างครอบคลุมหัวข้อสำคัญพร้อมตัวอย่างและโจทย์ที่ฝึกต่อในแอป thinka ได้ทันที
Meeting customer needs
Demand
Supply
1.1 Meeting customer needs
The market
Market research
Market positioning
Market
Marketing mix and strategy
1.2 Market
Demand
Supply
Markets
Price elasticity of demand
Income elasticity of demand
Managing people
1.3 Marketing mix and strategy
Product/service design
Branding and promotion
Pricing strategies
Distribution
Marketing strategy
Entrepreneurs and leaders
1.4 Managing people
Approaches to staffing
Recruitment, selection and training
Organisational design
Motivation in theory and practice
Leadership
Raising finance
1.5 Entrepreneurs and leaders
Role of an entrepreneur
Entrepreneurial motives and characteristics
Business objectives
Forms of business
Business choices
Moving from entrepreneur to leader
2.1 Raising finance
Internal finance
External finance
Liability
Planning
Financial planning
2.2 Financial planning
Sales forecasting
Sales, revenue and costs
Break-even
Budgets
Managing finance
2.3 Managing finance
Profit
Liquidity
Business failure
Resource management
2.4 Resource management
Production, productivity and efficiency
Capacity utilisation
Stock control
Quality management
External influences
2.5 External influences
Economic influences
Legislation
The competitive environment
Business objectives and strategy
3.1 Business objectives and strategy
Corporate objectives
Theories of corporate strategy
SWOT analysis
Impact of external influences
Business growth
3.2 Business growth
Growth
Mergers and takeovers
Organic growth
Reasons for staying small
Decision-making techniques
3.3 Decision-making techniques
Quantitative sales forecasting
Investment appraisal
Decision trees
Critical Path Analysis
Influences on business decisions
3.4 Influences on business decisions
Corporate influences
Corporate culture
Shareholders versus stakeholders
Business ethics
Assessing competitiveness
3.5 Assessing competitiveness
Interpretation of financial statements
Ratio analysis
Human resources
Managing change
3.6 Managing change
Causes and effects of change
Key factors in change
Scenario planning
Globalisation
4.1 Globalisation
Growing economies
International trade and business growth
Factors contributing to increased globalisation
Protectionism
Trading blocs
Global markets and business expansion
4.2 Global markets and business expansion
Conditions that prompt trade
Assessment of a country as a market
Assessment of a country as a production location
Reasons for global mergers or joint ventures
Global competitiveness
Global marketing
4.3 Global marketing
Marketing
Niche markets
Cultural/social factors
Global industries and companies (multinational corporations)
4.4 Global industries and companies (multinational corporations)
The impact of MNCs
Ethics
Controlling MNCs
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