衡量商業表現：練習題

What does a falling Return on Capital Employed (ROCE) indicate to investors?

Business A and Business B both have a gross profit margin of \(40\%\). However, Business A has expenses as a percentage of turnover at \(15\%\), while Business B has expenses at \(25\%\). Which statement is true regarding their net profit margin?

Which formula correctly calculates the Gross Profit Margin of a business?

Business X has sales of \( \$200,000 \) and a gross profit of \( \$80,000 \). Business Y has sales of \( \$500,000 \) and a gross profit of \( \$150,000 \). Determine which business has a higher gross profit margin.

A boutique retail store provides the following financial figures at the end of the trading year:
• Sales Turnover: \(\$\text{240,000}\)
• Cost of Goods Sold: \(\$\text{144,000}\)
• Operating Expenses: \(\$\text{60,000}\)

(a) Calculate the store's Gross Profit Margin.
(b) Calculate the store's Expenses as a percentage of turnover.

A hardware merchant had the following results for the past year:
• Sales Turnover: \(\$\text{600,000}\)
• Cost of Goods Sold: \(\$\text{420,000}\)
• Operating Expenses: \(\$\text{108,000}\)
• Capital Employed: \(\$\text{360,000}\)

(a) Calculate the Profit for the year (net profit) margin.
(b) Calculate the Return on Capital Employed (ROCE).
(c) Explain one way the merchant could improve the Return on Capital Employed without altering the capital employed.