零售：練習題

Which of the following is a primary service provided by a retailer to a consumer?

For a large supermarket chain, which location factor is most important when choosing a site for a new hypermarket?

Which statement best describes omnichannel retailing, a modern development in the retail trade?

A retailer decides to sell a popular brand of bread at a price below its cost. What is this retail technique known as?

The growth of ecommerce has impacted traditional retail businesses. Which of the following is a likely effect of this change on independent retailers?

Explain one reason why a retailer might choose to provide credit facilities to its customers.

Analyze why a multinational retailer might prioritize closeness to markets over the availability of raw materials when selecting a new outlet location.

Describe the concept of omnichannel retailing and explain how it differs from traditional single-channel retail methods.

Despite the growth of large supermarkets and hypermarkets, many small-scale retailers continue to operate successfully on the high street.

(a) Identify one type of small-scale retailer. (1)
(b) Explain two reasons why a small-scale retailer might survive competition from larger retail outlets. (2)

Retailers play a vital role in the chain of distribution by acting as the final link to the consumer.

(a) Identify two services that a retailer provides to a consumer. (2)
(b) Define what is meant by a speciality shop. (1)
(c) State one reason why a consumer might prefer to shop at a department store rather than a street market. (1)