Business 7132 (Current)

10 个单元 · 42 个章节

免费 Business 7132 (Current) 学习笔记,适合 AQA A Level 学生。每个章节都覆盖一个重点主题,并附例题与可延伸到 thinka app 的练习提示。

Managers, leadership and decision making

  • Understanding management, leadership and decision making

  • Understanding management decision making

  • Understanding the role and importance of stakeholders

What is business?

  • Understanding the nature and purpose of business

  • Understanding different business forms

  • Understanding that businesses operate within an external environment

Marketing management

  • Setting marketing objectives

  • Understanding markets and customers

  • Making marketing decisions: segmentation, targeting, positioning

  • Making marketing decisions: using the marketing mix

Operational management

  • Setting operational objectives

  • Analysing operational performance

  • Making operational decisions to improve performance: increasing efficiency and productivity

  • Making operational decisions to improve performance: improving quality

  • Making operational decisions to improve performance: managing inventory and supply chains

Financial management

  • Setting financial objectives

  • Analysing financial performance

  • Making financial decisions: sources of finance

  • Making financial decisions: improving cash flow and profits

Human resource management

  • Setting human resource objectives

  • Analysing human resource performance

  • Making human resource decisions: improving organisational design and managing the human resource flow

  • Making human resource decisions: improving motivation and engagement

  • Making human resource decisions: improving employeremployee relations

Analysing the strategic position of a business

  • Mission, corporate objectives, functional objectives and strategy

  • Analysing the existing internal position of a business to assess strengths and weaknesses: financial ratio analysis

  • Analysing the existing internal position of a business to assess strengths and weaknesses: overall performance

  • Analysing the external environment to assess opportunities and threats: political and legal change

  • Analysing the external environment to assess opportunities and threats: economic change

  • Analysing the external environment to assess opportunities and threats: social and technological

  • Analysing the external environment to assess opportunities and threats: the competitive environment

  • Analysing strategic options: investment appraisal

Choosing strategic direction

  • Strategic direction: choosing which markets to compete in and what products to offer

  • Strategic positioning: choosing how to compete

Strategic methods: how to pursue strategies

  • Assessing a change in scale

  • Assessing innovation

  • Assessing globalisation and internationalisation

  • Assessing greater use of digital technology

Managing strategic change

  • Managing change

  • Managing organisational culture

  • Managing strategic implementation

  • Problems with strategy and why strategies fail

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