解題
Level of response guidance (indicative content, to be marked using the 3-level rubric below): Mandatory information - by law, pre-packed food labels must include the name of the food, a full list of ingredients in descending order of weight, any allergen information (often emphasised in bold), the weight or volume, a use-by or best-before date mark, storage and cooking instructions, the name and address of the manufacturer, and nutritional information (energy, fat, saturates, carbohydrate, sugars, protein and salt); this mandatory information gives every consumer the essential facts needed to identify the product, check it is safe for them (e.g. for an allergy), and store/prepare it correctly. Voluntary information - manufacturers may also choose to include additional information, such as traffic-light colour coding on the front of the pack to show at a glance whether fat, saturates, sugars and salt levels are high, medium or low; ethical or environmental logos, such as the Fairtrade Foundation mark or the Soil Association organic symbol; quality assurance logos, such as NIBL FQAS or the Bord Bia Quality Mark; and symbols showing a product is suitable for vegetarians or vegans. How this helps consumers - together, mandatory and voluntary label information allows consumers to compare similar products for price and nutritional value, identify food that is safe for them to eat (e.g. avoiding an allergen, or checking a date mark), and choose products that align with their personal values, such as ethical sourcing or dietary requirements, supporting them in being an effective, informed consumer. Final answer: mandatory label information gives consumers essential legal facts about a food, while voluntary information such as traffic-light coding and ethical/quality logos helps consumers compare products and choose in line with their health, budget, allergy or ethical priorities.
評分準則
Level of response mark scheme (9 marks). Level 3 - Highly competent (7-9 marks): discusses at least three specific pieces of mandatory information and at least two specific pieces of voluntary information, each correctly explained, with a clear discussion of how this combined information helps consumers make informed choices; accurate terminology; clear, well-organised prose with few errors. Level 2 - Competent (4-6 marks): discusses some mandatory and some voluntary information with generally accurate but less developed explanation of how it helps consumers; mostly clear writing with minor errors. Level 1 - Basic (1-3 marks): identifies one or two relevant pieces of label information with little explanation of their purpose or benefit to consumers; writing may be list-like or contain errors that partially hinder meaning. 0 marks: no creditable response.