解题
Market failure occurs where the free market fails to achieve an allocatively efficient outcome, so that marginal social benefit does not equal marginal social cost at the market equilibrium. Two important causes are externalities (costs or benefits affecting third parties not reflected in market prices, e.g. pollution from production, or benefits from education/vaccination) and information gaps (where consumers or producers lack the information needed to make efficient decisions, e.g. underestimating the health risks of a demerit good). For negative externalities, a tax can raise marginal private cost towards marginal social cost, reducing output towards the socially optimal level and internalising the externality, while also raising revenue; for positive externalities, a subsidy can lower the price faced by consumers, raising consumption towards the social optimum (e.g. subsidising vaccinations or public transport). Regulation (e.g. emissions limits, minimum quality standards, compulsory schooling) can directly target the source of a market failure and does not rely on price responsiveness for its effect. For information gaps, government provision of information (e.g. mandatory labelling, public health campaigns) aims to correct the failure at its source by improving decision-making without removing consumer choice. However, the effectiveness of each intervention is limited in practice. Where demand or supply is price inelastic, taxes and subsidies have a smaller effect on quantity, limiting their power to correct the misallocation even though they still change price and/or raise revenue. Governments rarely know the precise monetary value of an externality, so taxes/subsidies may be set too high or too low, and if set incorrectly can create a new welfare loss rather than removing one — this is a form of government failure. Regulation can be costly to monitor and enforce, may be evaded (e.g. black markets), and removes flexibility/choice that a well-designed tax preserves. Information campaigns are relatively low-cost but tend to have only a limited effect on strongly habitual or addictive consumption, and can be undermined by continued marketing of the good in question. Government intervention can also have unintended consequences, such as administrative costs that exceed the welfare gain, or interventions in one market having knock-on effects in related markets. Overall judgement: government intervention has a strong theoretical basis for correcting externalities and information gaps, and real-world UK examples (e.g. the Soft Drinks Industry Levy, smoking regulations, plain packaging and health warnings) suggest interventions can measurably shift behaviour. However, the extent of their effectiveness is not absolute — it depends heavily on accurately valuing the externality, the price elasticity of the market concerned, and the risk that the costs of government failure offset the benefits of correcting market failure. In most cases, a combination of instruments (e.g. tax plus information provision) is likely to be more effective than reliance on a single policy.
评分标准
Level 1 (1–6 marks): Basic identification of market failure/externalities/information gaps, with simple, undeveloped mention of possible government responses; little or no diagrammatic/theoretical support; minimal evaluation. Level 2 (7–13 marks): Sound analysis of at least one specific market failure (externality and/or information gap) and the corresponding government intervention(s), with broadly correct theory and some real-world/contextual reference; some evaluation of effectiveness and limitations, but coverage is not comprehensive or evaluation not fully balanced. Level 3 (14–20 marks): Comprehensive, accurate analysis covering multiple market failures (externalities and information gaps) and multiple interventions (tax, subsidy, regulation, information provision) with correct underlying theory throughout; strong evaluative discussion including elasticity effects, the difficulty of valuing externalities, and the risk of government failure (administrative cost, unintended consequences); well-supported overall judgement on the extent of intervention's effectiveness; excellent, fluent use of specialist economic vocabulary.