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Business 7132 (Current)
10个单元
What is business?
Managers, leadership and decision making
Marketing management
Operational management
Setting operational objectives
Analysing operational performance
Making operational decisions to improve performance: increasing efficiency and productivity
Making operational decisions to improve performance: improving quality
Making operational decisions to improve performance: managing inventory and supply chains
Financial management
Human resource management
Setting human resource objectives
Analysing human resource performance
Making human resource decisions: improving organisational design and managing the human resource flow
Making human resource decisions: improving motivation and engagement
Making human resource decisions: improving employeremployee relations
Analysing the strategic position of a business
Mission, corporate objectives, functional objectives and strategy
Analysing the existing internal position of a business to assess strengths and weaknesses: financial ratio analysis
Analysing the existing internal position of a business to assess strengths and weaknesses: overall performance
Analysing the external environment to assess opportunities and threats: political and legal change
Analysing the external environment to assess opportunities and threats: economic change
Analysing the external environment to assess opportunities and threats: social and technological
Analysing the external environment to assess opportunities and threats: the competitive environment
Analysing strategic options: investment appraisal